And three ! Following Geneva and Lucerne, Jaeger-LeCoultre has opened its third boutique in Switzerland in Zurich. It is here, in the economic capital and lifestyle town that the brand has set up a rendezvous with watchmaking enthusiasts in a space completely devoted to it. Located at Bahnhofstrasse 32, in the heart of the city, the new boutique symbolises the rise of Jaeger-LeCoultre, the reference in Fine Watchmaking. And as is often the case in Zurich, the venue is chic without being ostentatious and luxury lies mainly on the inside.
Hermès: at the heart of Basel
Nestled in the city’s main shopping mile, the Hermès boutique compares favourably with the biggest establishments in town. The reason for this is a classic 19th century building whose façade has been renovated and the whole thing expanded to an approximately 200 sq.m. area. The worlds of silk, costume jewellery, enamel, fragrances and belts are located on the ground floor. On the lower ground floor, visitors will find areas dedicated leather and saddlery, tableware, the art of living as well as off-the-peg clothing. Definitely worth (re)discovering.